The Story of Norse Projects began in 2002. Tobia Sloth, Anton Juul and Mikkel Groennebaek founded The Norse Store in Copenhagen (Denmark). It rapidly became one of the best street- and footwear boutiques in Denmark (and even in Europe). The brands at the Norse Store are a mixture of high-quality labels focussing on menswear, and combining traditional work with outdoor pieces.
In 2009 the first in-house collection from Norse Projects was launched. The designs focus on functional basics such as shirt, tees, sweaters and more influenced by the Scandinavian climate and with a great eye for detail and material.
Nowadays Norse Projects is one of the best menswear brands we know and is definitely a must-have. With subtle and minimalistic designs and garments which are all fabricated in Europe, you can expect the best possible quality and fit.